How to Redirect Users to a Different Landing Page after User Activation

Sep 5, 2025

Okta Classic Engine

Okta Identity Engine

Administration

Overview

This article describes how to redirect users to a different landing page after activating the user account.

Applies To

Solution

- If the Multibrand Customization feature is enabled, navigate to: Customizations Brands > select the brand targeted for the change > Emails > User Activation.
- If it is not enabled, proceed to: Customizations > Branding > Emails > User Activation.

Edit the default email template and add the right expression format for the tenant version:

Classic

href=${activationLink}?fromURI=https://DomainName.com/pathHere

Identity Engine

href=${activationLink}&fromURI=https://DomainName.com/pathHere

Edit Email Template (OIE)

Save the changes.
Navigate to Security > API > Trusted Origins > Add Origin > add the redirect URL to the Origin URL, check the Redirect button, and click on Save.

Add Origin

NOTE: If the "&" mark does not work in Okta Identity Engine, the "?" mark will work. This depends on the organization's features.

Related References